Reserved UK Flagship Store Launch 2018-05-15T13:29:10+00:00

Project Description

Reserved UK Flagship Store Launch

Thousands of fashion buyers, press, and digital influencers decamped to Oxford Circus to watch the launch of Reserved’s UK flagship launch.

Kate Moss drew the fashion industry and her fans to its debut store on London’s Oxford Street, where 120 million shoppers pass by each year.
With a huge press turn-out, Reserved needed to ensure the media could get their photos, videos and articles online as fast as possible.  With a same-day delivery, we built a store-wide high-speed press WiFi network, as well as providing connectivity to the VIP lounge and terrace.
DELIVERABLES

Rapid delivery
Brand integration

Discrete installation

CATEGORIES

Temporary retail pop-up

CLIENT

Reserved

LOCATION / VENUE

Oxford Circus  |  London

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